Digital Marketing Trends 2021

In this world everything is shifting to Digital Medium. Nowadays it doesn’t matter that what product or service industry is offering. They can’t ignore Digital Marketing Trends 2021. Tools, Trends, algorithm, and tactics are changing day by day. If they don’t adapt these marketing trends they will surely be left behind.

Digital Marketing Trends 2021

1.Achieving peak in social Media

More than 3.81 billion people use social media worldwide and it is increasing rapidly. In social media it is essential to understand customer needs and what they are looking for. In social media it important to provide quality contentalso. You can interact customer with in various social media handle like Facebook, Instagram, twitter etc. by promoting your content. It also helps to know insights.

2. Chatbots for customer service

Chatbots are the example of Artificial Intelligence (A.I.) which helps to communicate with customer through chats. It helps to respond important Questions. It also provides 24*7 service, instantreplies, no overtime payment. Over time, as the system collects more data insights, the AI learns more about the customers, making it possible to offer a continuously-improving service.

3.Virtual video Marketing

If your business doesn’t start video marketing yet you should instantly go for it. Text based article are very simple and casualwith the help of video it becomes interesting and attractive. Video marketing is highly-attractive, especially if it’s live video. Live streaming is a powerful method of digital marketing when combined with influencer marketing. In video marketing advertising product by social media influencer or by traditional sources, such as celebrities, athletes, and musicians will interact audience.

4.Personalizing Email

Email Marketing is a way of sending a commercial message, typically to a group of people, using email. Email Marketing is very important to grow businessProfessionally. However, Email Marketing is not much effective. You can use email for promoting product/service, exciting deals and offer. It also helps us to send scheduled Email to people.

5.Audience engagement and Interaction

Always try to interact customer with QNAs, quizzes, polls. This help industry to know customer needs.

Digital Marketing Trends 2021 – Written by – Suraj Kumar Mahato (Intern)