Digital marketing is a type of marketing that by using social media, websites, mail box and many other platforms we can do marketing for our product to find market and customer. We should be quite familiar with any platform we use for marketing because for every product there is competitor and everyone tries his best to do a good marketing and find more customers and when we are not familiar with the app that we use for marketing, we definitely will lose a lot of chances and opportunities and our product competitors will get ahead from us.
Digital marketing is a necessity for each business to improve it. Without doing digital marketing it is very hard and even impossible for some businesses to run and improve it, because today’s world is engaged with internet and no matter what business you run, you have to be active on social media and other platforms because nowadays almost all the people use internet and spend more time in internet rather than going to shop.
I think it is easy for every person who start a business to use internet platforms because nowadays even in some country sides people are connected to internet, and it is quite easy to expand your business and find a market in villages without having a lot of branches everywhere and it saves a lot of money. For example a person who just started to produce some small agricultural machinery and his main office is in the city, it would be much expensive for him to run a branch in every small cities and villages. The only way with less expenses is to use social media and other platforms for marketing and to let all the people who are engage with agriculture, know about his new products. So nowadays one of the best ways of marketing is digital marketing to reach to any market.
Written by – Ali (Intern)