1.Google My Business
This is a platform designed for local businesses like tiffin centers. It shows everyone our business who is trying to find tiffin centers. We will post our contact details; showcase offers and also answer customers’ reviews etc… We don’t need any website for this, a Gmail account is enough. And mainly it’s freed from cost. This way of marketing definitely increases a greater number of shoppers within the local especially.
2. Create a website
Above it’s said that there’s no need for any website because its features are limited. There’s a requirement of the website because some customers would want to understand more about your business before visiting. Just In case if other competitors have a website, then customers would rather choose their center over yours. Customers would really like to look at the place and other customers’ reviews especially if there’s is a family visiting.
3. Join groups on social media
As we see nowadays people are more interested and are always in social media, one should be very active in social media and post some pictures of their business in order that many people outside the locality also can study at, as social media connects us everywhere over the world. We are able to discover the recent marketing ideas for our business. This is often also a freed from cost method.
4. Social share marketing
This style of marketing, tells your customer to take an image of the food and posting them on their social media handles and tagging them. For doing this they’ll offer a 10% discount. So that all others who see the image and come to understand about the place.
5. Put up multimedia on YouTube and Flickr
YouTube provides a free thanks to distributing some creative promotional videos, but in the urge succeeded you must put up content that individuals want to look at and to understand what is relevant to your business, a straightforward advertisement won’t work. A Flickr profile can even help by providing you one place to compile and share all the photos for your business, and it allows you to link back to your website.
We can also pay money for a few YouTubers and ask them to form a vlog on our business and review them in order that many of us can watch.
6. Sample your meals
Offering samples is one of the most effective offline marketing ideas for the tiffin service business. Customers don’t buy your meals because they’re hesitant. Customers don’t understand how the food tastes. And reprimand what quantity it’s provided. If you offer the first meal free, many new clients will try your food.
7. Occasional offer
This type of marketing helps to achieve plenty of customers due to the discount at some festivals of other offers like buy one get one free, combo offer and unlimited food offer.
8. Approach office spaces & colleges
This is the place where clients for the tiffin service business are in bulk. Meet them face to face and talk to them. Collect contact details in order that you’ll be able to send marketing offers via email or SMS. Explaining your menu, price, offers, quality, etc.
Article on – How to Market Tiffin Center – Written by – Pradeep (Gitam Intern)